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"En mi imperio": Competing discourses of agency in Ivy Queen's reggaetón

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Abstract:

This paper argues for a more complex understanding of the intersection of gender and representation in reggaetón. Using the music and career trajectory of the female artist Ivy Queen as a case study, the author demonstrates how her music and self-representation in interviews simultaneously functions as a potential site of female agency within a maledominated sphere while being constrained by transnational music industries and Latin American norms of femininity. More specifically, the essay offers a critical discourse analysis of the music, performances, interviews, and press reception of female reggaetón artist, Ivy Queen, otherwise known as the queen of reggaetón, to understand how she and the media construct her subjectivity and agency. Ultimately, the author argues that as reggaetón′s most popular female icon, Ivy Queen straddles a tenuous space in which her hybrid subjectivity is complex and at times seemingly contradictory

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