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Financial Management Of Imminent Business Prospect In PunjabKeywords: Apiculture , Profitability Index , Payback Method Abstract: A survey study was conducted to study the profitability index of apicultureenterprise in Pathankot, Gurdaspur district, Punjab. Data for period of a year (2009-9010) was collected by interviewing randomly selected 10 beekeepers from asample survey. Profitability Index of apiculture was computed by including andexcluding the revenue obtained from colony selling. 3% of beekeepers sold beecolonies for earning income which was very less. The study revealed thatProfitability Indices of apiculture were 2.81 and 1.88 in the case of inclusion andexclusion of the income received from the colony selling, respectively. It showedthat apiculture industry was running in profit in both cases. But in former case, thePI is higher than the latter case therefore in order to find that which investmentoption is better (Beekeeping with colony selling or not colony selling) the PaybackPeriod technique of investment evaluation is used. The research findings showedthat in former case the investment would take 0.35 years to pay back and in lattercase it would take 0.53 years to payback the returns hence it was concluded thatbeekeeping with colony selling was better investment option and was a good sourceof income . Further, it is suggested that Govt. of Punjab should encourage theapiculture by providing timely loan facilities at reasonable interest rates, arrangingtraining programmes which create the awareness of the latest techniques to farmersand how to keep the financial records so that they are able to assess which optionwill yield them higher and faster returns as this is cheapest and good source ofincome for rural people in Pathankot .
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