IMPACTS OF ECOTOURISM ON THE BOG OF SERRA NEGRA - BEZERROS/ PE

The “Brejo da Serra Negra” ( Bog of Serra Negra) has become an area of interest of manysectors of society, among them tourism in its different forms. Ecotourism is one of thepropellers of tourism and defined by the Institute of Ecotourism of Brazil as : “the practice ofrecreational, sporting or educational tourism using, in a sustainable form, natural and culturalassets, encouraging conservation, promoting environmental awareness and assuring the wellbeing of the populations involved” (Instituto de Ecoturismo do Brasil, 1995). Within thisperspective some questions such as : how does ecotourism is developed in the concernedarea? What are the impacts caused on Brejo da Serra Negra ( Bog of Serra Negra)? How isenvironmental awareness being addressed? should be answered.The Brejo da Serra Negra has been the constant aim of ecotourism because of its very uniquebeauty and the fact that it is a climatic sub-humid area in the hinterlands of Pernambuco andattraction to the so-called radical sports, ecologic tours, caverns exploring as well as camping.