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The Relationship between Corporate Social Responsibility and Corporate Value Using the Game Theory

DOI: 10.5539/ijbm.v5n9p166

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Abstract:

The relationship between corporate social responsibility and corporate value cause the attention of theory circle increasingly. This paper analyzes the mechanism of the corporate social responsibility to corporate value, introducing the game model to justify the legitimacy of corporate social responsibility and demonstrate its function to corporate value. At last, the corresponding countermeasures are put forward.

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