THE LOGISTICS OF PRODUCTION MANAGEMENT AND THE TRANSFORMATIONS IN THE BUSINESS ENVIRONMENT

The prompt production chains are strongly integrated in the company along its functions and outside it, towards the providers and customers.The transition from vertical to horizontal imposes an organizational change. To help this process, it is useful that ‘the best practice’ be set through benchmarking .We seem to enter an era when the competition rules will differ greatly from those existing in the past. If a company aims at obtaining such an advantage, it is crucial for the organization to revise the manner in which it grants values for the customers and decide whether it is time to reconfigure the chain in order to use the power of the other players in the production chain.