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Service vor Ort – Die Bibliothek geht zum Nutzer / On-site service – The library goes to the userKeywords: service , communication strategy Abstract: Among the core activities of libraries are user orientated services which nowadays imply the reflection about the services and their permanent enhancement. In a medical university library different user groups with special needs can be identified: students, physicians, researchers, nursing and laboratory staff, as well as administration staff. While students continuously make use of the library services on-site, researchers and physicians use or would like to use the electronic resources predominantly from their workplace. The article deals with the problematization, needs assessment and conceptual design of a service model for reaching all potential user groups that can be found in the Library for the Medical Faculty of Mannheim.
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