INFORMATION SEEKING BEHAVIOR OF POST GRADUATE STUDENTS OF SPMVV, TIRUPATI (AP): A STUDY

The present era is an era of information and knowledge revolution. Many electronic resources have been made most available in the libraries. The increase in availability of information on the Web has affected Information seeking behavior. Innumerable types of information, in a large variety of formats and from many different locations, are all available at one place. In the modern society, the types of information and the media which present them have become manifold and multifarious, offering men and women a choice from a wide spectrum of vast selection. Regardless of the group in a human society that is discussed, each one bases its actions upon current information and discards the earlier data. Philosophers emphasize the direct, experiential acquisition of knowledge in the material, physical plane of existence as the most proper form of information. So, no one can deny that knowledge and information are vital.