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资源科学  1997 

A STUDY ON THE LEVELS OF TOURISM STRUCTURES OF MOUNT TAI AND THEIR MATCHING DEVELOPING METHODS
泰山旅游结构层次及其匹配开发策略研究

Keywords: Scenery structure,Matching method,Tourism structure,Behavior level
风景资源结构
,旅游行为层次结构,市场结构,匹配策略

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Abstract:

By applying transformation theory on tourism structures,the authors analyse the characteristics of the respective structures of scenery resources,behavior levels,market of Mount Tai tourism and the matching relationships among them.Furtherly,the authors lead the analysis to the obstacles for the continual development of Mount Tai tourism and give suggestions for the improvement.In the authors'opinion,the organic merge of profound national culture and magnificent natural sceneries is the fundamental character of the tourism structure of Mount Tai and therefore,the basic level of Mount Tai tourism can be taken as a base to develop and promote deeper and more specific tourism behavior level.The domestic tourism market should be focused mainly on North and East China and overseas market on East Asia,Hong Kong and Macao.

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