Web advertising configuration algorithm based on particle swarm optimization
基于改进粒子群算法的网络广告配置优化

According to the properties of Web advertising,this paper proposed a hybrid pricing strategy based model.It was modeled as a constrained optimization problem to maximize total revenue of the Web.Used penalty function method for constraint handling,and proposed an improved particle swarm algorithm for solving the Web advertising optimization problem.The simulation results show the effectiveness of the algorithm.