User Acceptance of Information Systems: A Comparison of Three Theoretical Models
信息系统采用模型的比较研究

User acceptance is an important issue in Information System(IS) research field.Previous research primarily focused on cognitive behavioral models and tried to explain and predict IS usage better.This study introduces and compares three popular models that predict an individual's intention to use an IS: the Theory of Reasoned Action (TRA),the Technology Acceptance Model(TAM) and the Theory of Planned Behavior (TPB).Based on the comparison,this study suggests the direction of the future research.