LIDERAZGO Y DIRECCIóN: DOS CONCEPTOS DISTINTOS CON RESULTADOS DIFERENTES

this article does a reflection about differences between leadership and direction within organizations. for this, an analysis of what is and what makes a leader and what is and what makes an executive was made. it is outlined in the paper what characterizes each one of them and how they achieve different results in their teams. however, leadership and direction can be found in a complementary joint point that makes executives more efficient in organizational management.