Regional Competitiveness of a Tourism Cluster: A Conceptual Model Proposal

tourism is characterized for being a sector that has been highlighted as one of the activities with greatest potential for expansion on a global scale. for its growth potential and for being a product that can only be consumed in loco, tourism accepts the prominence role of being a strategy for local development. in this context the search for competitiveness is one of the key concerns of companies around the world. as clusters being a competent tool in companies？ performance, in regional development and in countries？ competitiveness, it is important to analyze its potential in tourism. this research aims to propose a conceptual model to analyze how a tourism cluster encourages its regional competitiveness.