全部 标题 作者
关键词 摘要

OALib Journal期刊
ISSN: 2333-9721
费用:99美元

查看量下载量

Marketing Practice Course Reform and Exploration under the New Environment of the Automobile Market

DOI: 10.4236/oalib.1110145, PP. 1-6

Subject Areas: Educational Technology

Keywords: Automotive Marketing, Automotive Aftermarket, Automotive Service Engineering

Full-Text   Cite this paper   Add to My Lib

Abstract

Today, with the development of new energy and intelligent network integration, the automobile market also presents a new atmosphere different from the past. As the main course of automotive service engineering specialty, how to realize the reform of education content and teaching method according to the new environment of the current automobile market is of great significance for training compound talents to meet the needs of the automobile aftermarket.

Cite this paper

Yang, Y. (2023). Marketing Practice Course Reform and Exploration under the New Environment of the Automobile Market. Open Access Library Journal, 10, e145. doi: http://dx.doi.org/10.4236/oalib.1110145.

References

[1]  Yang, Y.L. (2015) Theory and Practice of Automobile Marketing. Tsinghua University Press, Beijing.
[2]  Huang, Q. (2022) Practice and Exploration of Automobile Marketing Planning Wisdom Classroom under New Media Environment. Special Purpose Vehicles, 11, 88-90.
[3]  Wu, Y. (2019) Research on the Reform of Blended Teaching Model of Automobile Marketing Course. Automotive Practical Technology, No. 22, 201-202.

Full-Text


comments powered by Disqus

Contact Us

service@oalib.com

QQ:3279437679

WhatsApp +8615387084133

WeChat 1538708413