Research on the Talent Training of Cross-Border E-Commerce

In the period of rapid integration of “Internet ” and cross-border e-commerce industry, China’s talent demand has reached a new peak, and cross-border e-commerce has also become an important means to promote the development of China’s new economy and new trade. In the era of rapid development of the digital economy, whether it can occupy development space and market opportunities is inseparable from the cultivation of cross-border e-commerce talents. In view of this situation, based on the analysis of the necessity, feasibility and urgency of cross-border e-commerce talent training, this paper puts forward three problems in Zhejiang Province in cultivating cross-border e-commerce talents: the contradiction between the rapid development of the industry and the lag in the training of technical talents; the contradiction between the high requirements of enterprises for talents and the immature training system of colleges and universities; the contradiction between the stratification of industry demand and the uneven distribution of talent. In view of these problems, corresponding solutions are proposed. It is hoped that it can provide new ideas for the cultivation of cross-border e-commerce talents in Zhejiang Province.