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A Study of Multimodal Metaphors in Newspaper Cartoons Representing COVID-19

DOI: 10.4236/oalib.1109245, PP. 1-10

Subject Areas: Linguistics

Keywords: Multimodal Metaphors, Newspaper Cartoons, COVID-19, Pictorial Mode

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Abstract

Based on Forceville’s (1996) multimodal metaphor theory, the present study analyzes the multimodal metaphors in 6 newspaper cartoons representing COVID-19, exploring how pictorial and verbal means of expression are used to create multimodal metaphors. The results show that 1) Pictorial mode, verbal mode, and verbal & pictorial mode are the major modes used in the multimodal metaphorical representations; 2) The embodied aspects of the source domains are often complemented by socio-cultural knowledge.

Cite this paper

Chu, T. (2022). A Study of Multimodal Metaphors in Newspaper Cartoons Representing COVID-19. Open Access Library Journal, 9, e9245. doi: http://dx.doi.org/10.4236/oalib.1109245.

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