All Title Author
Keywords Abstract


Usability Evaluation Metrics of Tourism Mobile Applications

DOI: 10.4236/jsea.2019.127016, PP. 267-277

Keywords: Usability Evaluation Metrics, Mobile Applications, Tourism Mobile Application and Expert Review

Full-Text   Cite this paper   Add to My Lib

Abstract:

The use of mobile phone applications for our touristic activity is very common nowadays with the simplification of smartphones. The tourism mobile applications currently can be argued to be one of the most useful applications that can facilitate the movement of travelers. However, existing usability evaluation metrics are too general to be applied to a more specific application, such as mobile tourism application. Thus, the objective of the study is to propose usability evaluation metrics for tourism mobile applications. The study employs four phases: identifying problem and the objective, encompassing the techniques of developing usability measurement of metrics, selecting the usability metrics of tourism mobile application and conducting expert review and verification. The verification phase was conducted using expert review approach to measure the proposed metrics in terms of its consistency ease of use, understandable, verifiable and overall impression. The finding revealed that the proposed metrics have been well received by the experts in terms of consistency, ease to use, understandable, verifiability and overall impression. Finally, this study presented usability metrics for the tourism mobile applications that can be used by designers or usability practitioners in creating a useable mobile application for the tourists.

References

[1]  Boletsis, C. and Chasanidou, D. (2018) Smart Tourism in Cities: Exploring Urban Destinations with Audio Augmented Reality. In: Proceedings of the 11th PErvasive Technologies Related to Assistive Environments Conference, ACM, New York, 515-521.
https://doi.org/10.1145/3197768.3201549
[2]  Vatankhah, N., Wei, K.T. and Letchmunan, S. (2014) Usability Measurement of Malaysian Online Tourism Websites. International Journal of Software Engineering and Its Applications, 8, 1-18.
[3]  Smirnov, A., Kashevnik, A., Shilov, N., Teslya, N. and Shabaev, A. (2014) Mobile Application for Guiding Tourist Activities: Tourist Assistant-TAIS. Proceedings of 16th Conference of Open Innovations Association FRUCT, Oulu, Finland, 27-31 October 2014, 95-100.
https://doi.org/10.1109/FRUCT.2014.7000931
[4]  Zahra, F., Hussain, A. and Mohd, H. (2017) Usability Evaluation of Mobile Applications; Where Do We Stand? AIP Conference Proceedings, 1891, Article ID: 020056.
https://doi.org/10.1063/1.5005389
[5]  Nathan, S.S., Hussain, A. and Hashim, N.L. (2017) Objective Measurements Analysis for Usability Evaluation of Mobile Applications for Deaf People. Journal of Telecommunication, Electronic and Computer Engineering, 9, 25-28.
[6]  Yeratziotis, A., Zaphiris, P., Yeratziotis, A. and Zaphiris, P. (2018) A Heuristic Evaluation for Deaf Web User Experience (HE4DWUX). International Journal of Human-Computer Interaction, 34, 195-217.
https://doi.org/10.1080/10447318.2017.1339940
[7]  Kjeldskov, J., et al. (2005) Evaluating the Usability of a Mobile Guide: The Influence of Location, Participants and Resources. Behaviour & Information Technology, 24, 51-65.
https://doi.org/10.1080/01449290512331319030
[8]  Hussain, A. and Ferneley, E. (2008) Usability Metric for Mobile Application: A Goal Question Metric (GQM) Approach. In: Kotsis, G., Taniar, D., Pardede, E. and Khalil, I., Eds., Proceedings of the 10th International Conference on Information Integration and Web-Based Applications & Services, ACM, New York, 567-570.
https://doi.org/10.1145/1497308.1497412
[9]  Ahmed, M., Hassen, F.-U., Qadeer, U. and Aslam, M.A. (2011) Silicon Application and Drought Tolerance Mechanism of Sorghum. African Journal of Agricultural Research, 6, 594-607.
[10]  Tahir, R. and Arif, F. (2015) A Measurement Model Based on Usability Metrics for Mobile Learning User Interface for Children. The International Journal of E-Learning and Educational Technologies in the Digital Media, 1, 16-31.
https://doi.org/10.17781/P001503
[11]  Ismail, A., Kadir, S.A.S.A., Aziz, A., Mokshin, M. and Lokman, A.M. (2016) iTourism Travel Buddy Mobile Application. 2016 10th International Conference on Next Generation Mobile Applications, Security and Technologies, Cardiff, 24-26 August 2016, 82-87.
https://doi.org/10.1109/NGMAST.2016.22
[12]  Baharuddin, R., Singh, D. and Razali, R. (2013) Usability Dimensions for Mobile Applications—A Review. Research Journal of Applied Sciences, 5, 2225-2231.
[13]  Parker, C., Wafula, E., Swatman, P. and Swatman, P. (1994) Information Systems Research Methods: The Technology Transfer Problem. Proceedings of AACIS, the 5th Australasian Conference on Information Systems, Melbourne, Victoria, 27-29 September 1994, 197-208.
[14]  Hussain, A., Kutar, M. and Kamal, F. (2012) A Metric-BasedEvaluation Model for Applications on Mobile Phone. Knowledge Management International Conference, Johor Bahru, Malaysia, 4-6 July 2012, 708-713.
[15]  Seffah, A., Donyaee, M., Kline, R.B. and Padda, H.K. (2006) Usability Measurement: and Metrics: A Consolidated Model. Software Quality Journal, 14, 159-178.
[16]  Fernandez, A., Insfran, E. and Abrahão, S. (2011) Usability Evaluation Methods for the Web: A Systematic Mapping Study. Information and Software Technology, 53, 789-817.
[17]  Holzinger, A., Searle, G., Kleinberger, T., Seffah, A. and Javahery, H. (2008) Investigating Usability Metrics for the Design and Development of Applications for the Elderly. In: Miesenberger, K., Klaus, J., Zagler, W. and Karshmer, A., Eds., Computers Helping People with Special Needs. Lecture Notes in Computer Science, Springer, Berlin, Heidelberg, 98-105.
[18]  Perry, D., Aragon, C., Meier, A., Peffer, T. and Pritoni, M. (2011) Making Energy Savings Easier: Usability Metrics for Thermostats. The Journal of Usability Studies, 6, 226-244.
[19]  Chang, E. and Dillon, T.S. (2006) A Usability-Evaluation Metric Based on a Soft-Computing Approach. IEEE Transactions on Systems, Man, and Cybernetics-Part A: Systems and Humans, 36, 356-372.
https://doi.org/10.1109/TSMCA.2005.851349
[20]  Gomes, A. (2017) Usability of Mobile Applications: Objetivo. 1-16.
[21]  Gulbahar, M.O. and Yildirim, F. (2015) Marketing Efforts Related to Social Media Channels and Mobile Application Usage in Tourism: Case Study in Istanbul. Procedia—Social and Behavioral Sciences, 195, 453-462.
https://doi.org/10.1016/j.sbspro.2015.06.489

Full-Text

comments powered by Disqus