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The Communication in Public Administration in Urban Areas

Keywords: institutional communication , public administration , public policies , evaluation , methods of communication

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Abstract:

The aim of this paper is to underline the role of communication in the public institutions byidentifying the characteristics and peculiarities of the process of public administration, starting from thecharacteristics of administrative process and from those of organizational behavior in urban areas identifiableat the level of each public institution. The study of the dimensions such as the actors and the stakeholdersinvolved in the administrative process, the goals and the objectives of the administrative evaluation, thecriteria and the techniques of communication and all interpersonal hierarchies established, all of these can beconsidered variables that can offer distinction to the communication process in public administration, whetherwe speak about inter-institutional communication or intra-institution alone or about that one from the publicadministration to citizens. This article aims to underlie the characteristics of the communication process inpublic administration based on a quantitative study which appeals to the variables previously set and that canbecome models or labels for subsequent specialized studies.

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