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Benchmarking Critical Success Factors Perceptions And Practices In Malaysian Automotives Manufacturing Companies

Keywords: Benchmarking , competitiveness , survey , critical success factors

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This article is based on a survey conducted on the top management's perceptions and practices of critical success factors (CSFs) with respect to benchmarking implementation in Malaysian automotive components manufacturing companies. The main objectives of this paper is to provide empirical evidence on top management's practices of CSFs for implementing benchmarking among eight different companies categories, comprising of all respondents; quality certified; non-quality certified; Small and Medium Enterprises (SMEs); large; 100% locally owned, 100% foreign owned; and joint venture companies.To achieve this objective, the authors developed a questionaire comprising of nine major CSFs and 49 elements, checked for reliability and validity by experts adn practitioners. The analyses from 68 respondent companies showed the CSFs for benchmarking implementation were practiced at low to moderatelevel. On overall, there is a significant difference between the CSFs perceived level of importance and extent of practice by the respondant companies. Pair samples t-test results showed there is a significant difference between the level of importance and practices in all CSFs in quality certified, large, SME, 100%, local and joint venture companies. The survey results also showed no significant difference in termsfo level of importance and practice of all the CSFs in 100% foreign companies. In non-quality certifiedcompanies there is no significant difference in terms of level of importance and practice except for four CSFs. Finally, the paper concludes with some suggestions on the steps on how to improve the CSFsadoption rate and thus enhanced business competitiveness and excellence in Malaysia automotive manufacturing comapanies.


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