社会工作助力社区电子商务发展的可行性及路径研究
A Feasibility Study on the Potential and Pathways for Community E-Commerce Development with Social Work Support

在国家大力发展数字经济、加强基层治理的背景下，探究如何在社区发挥社会工作的专业优势，助力社区电子商务的进一步发展，必将大有可为。文章简要概述了社区电商和社会工作的发展背景，论述了以社会工作助力社区电商发展的可能性，并进一步讨论了社区电商的发展现状和面临的问题，最后基于以上分析提出了社会工作助力社区电子商务发展的路径建议。随着互联网技术的飞速发展和我国持续的消费升级，社会工作与社区电子商务的融合发展必将构成提升居民生活品质和社区治理体系及治理能力现代化水平的关键一环。
In the context of the national push for digital economy development and enhanced grassroots governance, exploring how social work can leverage its professional advantages to support the further development of community e-commerce will certainly be very beneficial. This paper provides a brief overview of the development background of community e-commerce and social work, discusses the possibility of social work driving community e-commerce development, and further discusses the current status and problems faced by community e-commerce. Finally, based on the above analysis, the paper proposes path suggestions for social work to drive community e-commerce development. With the rapid development of internet technology and the ongoing consumption upgrade in China, the integration of social work and community e-commerce is undoubtedly a key link in enhancing residents’ quality of life and modernizing the community governance system and governance capacity.