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Modern Linguistics 2024
情感传递视角下冰雪运动纪录片英译及对外传播策略研究
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Abstract:
在全球化背景下,冰雪运动纪录片作为文化交流的重要媒介,其英语翻译及对外传播策略显得尤为重要。本研究旨在通过情感传递的视角,探讨如何有效地英译和传播冰雪运动纪录片,以提升其国际吸引力和文化交流效果。研究发现,在英译策略方面,通过情感适应的直译与意译结合策略、情感共鸣翻译策略、情感细化翻译策略、选择性省略与添加策略可以实现英译最佳的表达效果。在对外传播策略方面,构建跨文化情感桥梁、强化文化意象的情感表达、多视角叙事的情感传递和基于情感传递的内容创新能够更好地保留和传递纪录片中的情感价值,增强跨文化传播的效果。这不仅丰富了体育纪录片翻译的理论基础,也为其他类型纪录片的国际传播提供了参考。
Under the background of globalization, ice and snow sports documentaries, as an important medium of cultural exchange, are particularly important in their English translation and external communication strategies. This study aims to explore how to effectively translate and disseminate ice and snow sports documentaries in English through the perspective of emotion transfer, in order to enhance their international appeal and cultural exchange effects. It is found that in terms of English translation strategies, the best expression effect of English translation can be realized through the combination of literal and liberal translation strategy of emotional adaptation, emotional resonance translation strategy, emotional refinement translation strategy, and selective omission and addition strategy. In terms of external communication strategies, the construction of cross-cultural emotional bridges, the strengthening of emotional expression of cultural image, the emotional transmission of multi-perspective narrative and the content innovation based on emotional transmission can better retain and transmit the emotional value in documentaries and enhance the effect of cross-cultural communication. This not only enriches the theoretical foundation of sports documentary translation, but also provides a reference for the external communication of other types of documentaries.
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