大学生网络欺凌旁观者行为选择的扎根理论研究
A Grounded Theoretical Study on Bystander Behavior Choice of College Students in Cyberbullying

步入信息化时代，网络欺凌这一安全问题日益突出。在此类欺凌行为中，旁观者并非纯粹的目击者或见证者，其行为选择势必会影响甚至决定欺凌事件的走向与后果。此外，大学生作为与各类网络信息接触最为频繁的群体，在“旁观”网络欺凌后，其行为选择及其诱因是具有代表性且值得深究的。有鉴于此，本研究采用扎根理论的方法，深度剖析网络欺凌事件中大学生旁观者的行为选择机制，并搭建相应的概念模型。分析结果表明：该群体的行为选择主要受到个体、环境与网络三方面的综合影响，且各类因素的影响权重呈现差异化。基于此结果，给出针对性的对策建议，以期降低欺凌事件的不良影响。
Stepping into the information age, cyber bullying has become an increasingly prominent security problem. In this kind of bullying, bystanders are not pure witnesses or witnesses, and their choice of behavior is bound to affect or even determine the direction and consequences of the bullying event. In addition, college students, as the group with the most frequent contact with all kinds of online information, after “watching” cyber bullying, their behavior choices and causes are representative and worthy of further investigation. In view of this, this study uses the grounded theory method to deeply analyze the behavior choice mechanism of college students bystanders in cyber bullying incidents, and builds the corresponding conceptual model. The analysis results show that the group’s behavioral choice is mainly influenced by the individual, environment and network, and the influence weights of various factors are different. Based on the results, the paper gives specific countermeasures and suggestions to reduce the adverse effects of bullying incidents.