Studying Social Uses of 3D Geovisualizations: Lessons Learned from Action-Research Projects in the Field of Flood Mitigation Planning

Risk management seeks more and more the mobilization of all citizens, including elected representatives and inhabitants. Three-dimensional (3D) geovisualizations have been used between 2009 and 2017 in order to associate citizens to flood mitigation policies along the river Rh？ne. We focused our studies on the effects 3D geovisualizations can have on the communication and understanding of information and their ability to foster exchanges between heterogeneous actors as well as participation of the grand public to planning processes. Facing both discrepancies in scientific studies of the uses of 3D geovisualizations and a lack of validated theoretical elements, we resorted to an exploratory method based on grounded theory and ethnographic observation in order to produce empirical knowledge on the uses of 3D geovisualizations in collective settings, including heterogeneous actors (risk managers, elected representatives, citizens). Observation showed that 3D geovisualizations can be useful for the dissemination of information about flood risk. Many observed effects were not anticipated during the production of 3D geovisualizations. Qualitative analysis of empirical data through actor–network theory and from a communication studies perspective shed light on some factors influencing the roles of 3D geovisualizations and help put into perspective existing and sometimes contradictory scientific works on 3D geovisualizations’ uses. View Full-Tex