%0 Journal Article %T Propuesta de gesti¨®n de cadena de abastecimiento verde para empresa comercializadora de suministros el¨¦ctricos %A G¨®mez Montoya %A Rodrigo Andr¨¦s %J Producci¨®n + Limpia %D 2011 %I Scientific Electronic Library Online %X this paper aims to introduce a proposal to implement a green supply chain management model (gscm) for an electric supplies company in medell¨ªn. to achieve this, the first step taken is revising the gscm's theoretical concepts until developing a corporative case, including the description of the organization, the strategies and practices used. the conclusion is that gscm allows the company to develop a focus which not only can impact productivity, but contribute to sustainability from the relationships with suppliers and clients. in addition, the proposal turns into a focus that contributes to the adoption of gscm in similar companies. %K green supply chain management %K supplies %K green practices %K logistics. %U http://www.scielo.org.co/scielo.php?script=sci_abstract&pid=S1909-04552011000200011&lng=en&nrm=iso&tlng=en