%0 Journal Article %T La cultura del consumo y las desigualdades: Nuevos lenguajes e implicaciones para la educaci¨®n %A Ruscheinsky %A Alo¨ªsio %J Parad¨ªgma %D 2010 %I Universidad Pedagogica Experimental Libertador %X different languages correspond to dated historical circumstances and likewise, have a relative autonomy of the respective contexts of relevance to redouble an approach from the social sciences. this paper aims to highlight the languages of applicants and inequalities in consumption and its implications for the field of education. we start from the presupposition that different languages are anchored economically, socially referenced, politically detailed, culturally legitimized. among the main theoretical contributions have been considered the circumstances in which consumer culture is linkages with the formation of new languages, including the protection of consumer goods and seduced by the language in the face of new social and environmental risks. the innovations of the forms of expression through language as manifested in the tension between access to consumption, inequality and persistent demand for individual safety the exposure is divided in four sections that highlight topics relevant to the genesis and current circumstances of the conduct in different languages of a consumer culture emerging in the midst of a society with persistent inequalities. %K languages %K education %K contradictions %K consumption culture %K social theory. %U http://www.scielo.org.ve/scielo.php?script=sci_abstract&pid=S1011-22512010000200002&lng=en&nrm=iso&tlng=en