%0 Journal Article %T An¨¢lisis ret¨®rico del est¨¦ncil o estarcido %A Mercado-Percia %A Heiner %J Palabra Clave %D 2012 %I Universidad de La Sabana %X during this debate, i will try and answer the following questions: can a rhetoric speech be expressed by means of an image? if it were possible, how can this image persuade an auditory? these questions arise from the image of a stencil called disney war, which appeared on the walls of many cities worldwide, including medellin and is being promoted or exposed through the internet. %K rhetoric %K stencil %K disney war %K speaker %K speech %K rhetoric of the image. %U http://www.scielo.org.co/scielo.php?script=sci_abstract&pid=S0122-82852012000300015&lng=en&nrm=iso&tlng=en