%0 Journal Article
%T 多元化经营对企业数字化转型的影响研究<br>Research on the Impact of Diversification on the Digital Transformation of Enterprises
%A 李会
%A 周莉莉
%J E-Commerce Letters
%P 1918-1929
%@ 2168-5851
%D 2024
%I Hans Publishing
%R 10.12677/ecl.2024.1341348
%X 多元化经营与数字化转型都是企业的战略选择。多元化经营是否对数字化转型产生影响呢&#65311;本文基于2012~2022年中国沪深A股上市公司数据&#65292;检验了企业多元化经营对数字化转型的影响。研究发现&#65306;第一&#65292;企业多元化经营对数字化转型具有促进作用&#65292;这一结论在经历内生性与稳健性检验后依然成立。第二&#65292;机制分析发现&#65292;企业多元化经营通过降低冗余资源&#65292;推动企业数字化转型进程。第三&#65292;异质性分析发现&#65292;企业多元化经营对数字化转型产生的促进作用&#65292;在市场竞争较为激烈、内部控制较低的企业中表现更显著。本文结论拓展了数字化转型驱动因素研究范围&#65292;对破解数字化转型难题具有一定的启示意义。<br>Diversification and digital transformation are both strategic choices for enterprises. Does diversification have an impact on digital transformation? Based on the data of A-share listed companies in Shanghai and Shenzhen from 2012 to 2022, this paper examines the impact of corporate diversification on digital transformation. The results show that: first, enterprise diversification has a promoting effect on digital transformation, and this conclusion is still valid after the endogeneity and robustness test. Second, the mechanism analysis finds that enterprise diversification promotes the process of enterprise digital transformation by reducing redundant resources. Third, the heterogeneity analysis finds that the promotion effect of enterprise diversification on digital transformation is more significant in enterprises with more intense market competitiveness and lower internal control. The conclusion of this paper expands the research scope of the driving factors of digital transformation, and has certain enlightenment significance for solving the problem of digital transformation.
%K 数字化转型&#65292
%K 多元化经营&#65292
%K 冗余资源&#65292
%K 融资约束&#65292
%K 人力资本<br>Digital Transformation
%K Diversification
%K Redundant Resources
%K Financing Constraints
%K Human Capital
%U http://www.hanspub.org/journal/PaperInformation.aspx?PaperID=99720