%0 Journal Article
%T 贵州省农村电子商务的高质量发展研究——基于SWOT分析法
Research on the High-Quality Development of Rural E-Commerce in Guizhou Province Based on SWOT Analysis
%A 刘思玥
%A 代禄敏
%J E-Commerce Letters
%P 567-573
%@ 2168-5851
%D 2024
%I Hans Publishing
%R 10.12677/ecl.2024.1341186
%X 近年来，贵州的农村地区电子商务发展迅速，贵州省作为中国西南地区的一个重要省份，其独特的地理和文化背景使其在发展电子商务时面临特别的挑战和机会。将高质量发展理念融入电子商务实践，不仅可以推动贵州经济的增长，还可以保护其丰富的自然资源和文化遗产。本文以贵州省为例，通过分析贵州农村电子商务高质量发展的必要性，指出目前贵州农村电子商务高质量发展面临的优势、劣势、威胁、机遇，提出了农村电子商务高质量发展的对策，这对于助力贵州农村地区的进一步发展和贯彻落实乡村振兴战略具有一定的借鉴意义。
In recent years, the development of rural e-commerce in Guizhou has been rapid. As an important province in southwestern China, Guizhou’s unique geographical and cultural background presents specific challenges and opportunities for developing e-commerce. Integrating high-quality devel-opment concepts into e-commerce practices can not only promote economic growth in Guizhou but also protect its rich natural resources and cultural heritage. Taking Guizhou Province as an example, this paper analyzes the necessity of high-quality development of rural e-commerce in Guizhou, identifies the current strengths, weaknesses, opportunities, and threats faced by Guizhou’s rural e-commerce, and proposes countermeasures for its high-quality development. These insights are valuable for furthering the development of rural areas in Guizhou and implementing the rural re-vitalization strategy.
%K 农村地区，
%K 电子商务，
%K 高质量发展，
%K SWOT分析
Rural Areas
%K E-Commerce
%K High-Quality Development
%K SWOT Analysis
%U http://www.hanspub.org/journal/PaperInformation.aspx?PaperID=98315