%0 Journal Article
%T 贵州省农产品跨境电商发展思考
Reflections on the Development of Cross-Border E-Commerce for Agricultural Products in Guizhou Province
%A 陈欣
%J E-Commerce Letters
%P 87-94
%@ 2168-5851
%D 2024
%I Hans Publishing
%R 10.12677/ecl.2024.1341126
%X 在数字经济迅猛发展的时代背景下,跨境电商的出现为贵州省农产品的跨境贸易发展带来了新的发展契机,注入了新鲜血液,推动了贵州省传统农业向信息化、现代化的变化发展,促进了当地农业智能化的进程。跨境电商对于当地农产品国际贸易发展是优势与挑战兼并。一方面,贵州省农产品享有得天独厚的地域优势、丰富的农业资源优势以及良好的政策优势的发展时机,另一方面当地也面临着农产品质量与安全规范标准不统一、法律法规不足、品牌效应不佳以及缺乏农产品跨境电商人才的发展难题。本文旨在帮助贵州省充分地运用跨境电商平台,更好地把握住跨境贸易的发展良机。此外,针对贵州省农产品目前跨境贸易电子商务所面临的难题,本文提出了具有可操作性、可实现性的应对方案,以更好地帮助贵州省传统农业商务向现代化电子商务的转型发展,打造专属的农产品品牌,提升当地农产品的核心竞争力,以更好地促进地方农业经济增长与持续发展。
In the context of the era of rapid development of the digital economy, the emergence of cross-border e-commerce for the development of cross-border trade in agricultural products in Guizhou Province has brought new development opportunities, injected fresh blood, promoted the development of traditional agriculture in Guizhou Province to the information technology, modernisation changes, and facilitated the process of local agricultural intelligence. Cross-border e-commerce for the development of international trade in local agricultural products is a combination of advantages and challenges. On the one hand, agricultural products in Guizhou Province enjoy the unique geographical advantages, rich agricultural resources and good policy advantages of the development of the time, on the other hand, the local also faces agricultural products development challenges: the quality of agricultural products and safety norms and standards are not uniform, the lack of laws and regulations, the brand effect is poor and the lack of cross-border e-commerce talents. The purpose of this paper is to help Guizhou Province to fully use the cross-border e-commerce platform to better grasp the development opportunities of cross-border trade. In addition, for the current cross-border trade e-commerce problems faced by agricultural products in Guizhou Province, this paper puts forward an operable and achievable response plan to better help Guizhou Province’s traditional agribusiness to modernise e-commerce transformation and development, to create an exclusive brand of agricultural products, to enhance the core competitiveness of local agricultural products, and to better promote the growth and sustainable development of the local agricultural economy.
%K 贵州省,
%K 农产品,
%K 跨境电商
Guizhou Province
%K Agricultural Products
%K Cross-Border E-Commerce
%U http://www.hanspub.org/journal/PaperInformation.aspx?PaperID=97405