%0 Journal Article
%T “双碳”目标下制造企业绿色创新能力测度及提升路径研究<br>Research on the Measurement and Enhancement Path of Green Innovation Capability of Manufacturing Enterprises under the Goal of “Dual Carbon”
%A 孙颖
%J Modern Management
%P 1153-1164
%@ 2160-732X
%D 2024
%I Hans Publishing
%R 10.12677/mm.2024.146135
%X “双碳”目标下制造企业高质量发展已经成为产业转型升级以及培育壮大新质生产力的关键，绿色创新发展战略的构建对于彻底解决能耗以及污染排放问题非常重要。首先，本文基于生态位理论，构建包含个体、组织、制度、环境和经济层面的有关绿色研发、清洁生产和绿色营销的测度指标体系。其次，将AHP法、熵权及变异系数法相结合，得出指标综合权重，再结合云模型计算综合测度模型。最后，通过对领军制造企业绿色创新能力计算结果分析，挖掘影响企业绿色创新的关键因素，据此提出“双碳”目标下制造企业高质量发展路径，为企业绿色转型升级路径的研究提供参考。同时，为企业进行市场定位及制定创新发展战略提供了依据及决策参考。<br />
High-quality development of manufacturing enterprises under the goal of “dual-carbon” has become the key to industrial transformation and upgrading as well as cultivating and expanding new quality productive forces, and the construction of green innovation and development strategy is very important for completely solving the problems of energy costs and pollution discharge. First, based on the ecological niche theory, this paper constructs an evaluation index system for green R&amp;D, clean production and green marketing, which includes individual, organizational, institutional, environmental and economic levels. Secondly, AHP, entropy weight and coefficient of variation method are combined to calculate the comprehensive weight of indicators, and the cloud model is utilized to calculate the comprehensive evaluation model. Finally, by analyzing the results of the green innovation ability, the key factors affecting the green innovation of enterprises are explored, and accordingly, the high-quality development path of manufacturing enterprises under the goal of “double carbon” is put forward, which provides a reference for the research on the path of green transformation and upgrading of enterprises. At the same time, it provides the basis and decision-making reference for enterprises to position themselves in the market and formulate innovative development strategies.
%K “双碳”目标，制造企业，生态位，高质量发展<br>“Dual Carbon” Goals
%K Manufacturing Companies
%K Ecological Niches
%K High-Quality Development
%U http://www.hanspub.org/journal/PaperInformation.aspx?PaperID=89584