%0 Journal Article
%T 国内博物馆文创研究热点与设计趋势分析<br>Analysis of Research Hotspots and Design Trends of Cultural and Creative Works in Domestic Museums
%A 孙幸威
%A 王玮
%J Design
%P 12-21
%@ ****-****
%D 2024
%I Hans Publishing
%R 10.12677/design.2024.92177
%X 博物馆作为对外展示和传播文明成就的重要平台，不仅承载了丰富的历史与文化价值，也是人们深入了解一个地区的窗口。而博物馆文创作为具有文化内涵的衍生品，凭借其亲民的性质和易于传播的特性，能有效地吸引更广泛的公众关注，同时也为博物馆带来了额外的经济收益。为了研究当前在博物馆文创领域的研究热点和设计趋势，采用量化分析和质化论述相结合的方式对该主题进行分析。首先以中国知网数据库中博物馆文创主题相关的文献作为数据来源，并使用Citespace来分析该主题近十年的研究热点；其次对当前国内各大博物馆线上售卖的文创产品进行统计研究，得到当前消费者在文创品类、材料和色彩方面的偏好情况，并从中找到设计趋势和未来发展方向。<br />
As an important platform for displaying and disseminating the achievements of civilization, the museum not only carries rich historical and cultural values, but also is a window for people to understand a region in depth. As a derivative with cultural connotation, museum cultural creation, with its people-friendly nature and easy dissemination, can effectively attract more public attention and also bring additional economic benefits to the museum. In order to study the current research hotspots and design trends in the field of museum cultural and creative work, the theme was analyzed by combining quantitative analysis and qualitative discussion. Firstly, the literature related to museum cultural and creative theme in CNKI database is used as the data source, and CiteSpace is used to analyze the research hotspots of this theme in recent ten years; secondly, it makes a statistical study on the cultural and creative products sold online by major museums in China, gets the current consumer preferences in cultural and creative categories, materials and colors, and finds out the design trend and future development direction.
%K 博物馆，文创，CiteSpace，消费偏好，设计趋势<br>Museums
%K Cultural and Creative
%K CiteSpace
%K Consumer Preferences
%K Design Trends
%U http://www.hanspub.org/journal/PaperInformation.aspx?PaperID=83945