%0 Journal Article
%T 基于民国月份牌室内陈设下的现代设计风格<br>Modern Design Style Based on the Interior Decoration of the Republic of China Calendar Posters
%A 席心雨
%A 谢嘉宁
%J Design
%P 2079-2085
%@ ****-****
%D 2023
%I Hans Publishing
%R 10.12677/Design.2023.84248
%X 月份牌广告画是中国20世纪初到中期，随促销商品赠送给顾客的一种具有年画特征的商品海报。伴随着与西方贸易的往来，资本主义国家的洋广告与本土年画的逐步融合形成了独特的艺术形式。本文旨在研究月份牌室内陈设下的现代设计的风格和特征，对清末民初至20世纪40年代的民国月份牌广告画进行样本选择和分类。在民国月份牌广告画发展年代和风格分类的基础上，重点分析20世纪30年代现代室内的场景与家具陈设，从中探讨西方设计对月份牌中现代家具的影响。<br />
Calendar billboard advertising posters are a type of product poster with the characteristics of New Year pictures that were presented to customers along with promotional products from the early to mid 20th century in China. With the exchange of trade with the West, the gradual integration of foreign advertisements and local New Year paintings in capitalist countries has formed a unique artistic form. This article aims to study the style and characteristics of modern design under the interior decoration of calendar posters, and to select and classify samples of calendar posters from the late Qing and early Republic of China to the 1940s. Based on the development era and style classification of calendar posters in the Republic of China, this article focuses on analyzing the modern indoor scenes and furniture furnishings in the 1930s, and explores the influence of Western design on modern furniture in calendar posters.
%K 民国，月份牌，室内陈设，现代设计<br>Republic of China
%K Calendar Posters
%K Indoor Furnishings
%K Modern Design
%U http://www.hanspub.org/journal/PaperInformation.aspx?PaperID=76162