%0 Journal Article %T Paying Physicians to Prescribe Generic Drugs and Follow-On Biologics in the United States %A Aaron S. Kesselheim %A Ameet Sarpatwari %A Jerry Avorn %A Niteesh K. Choudhry %J - %D 2015 %R 10.1371/journal.pmed.1001802 %X Aaron Kesselheim and colleagues examine potential strategies to promote greater prescribing of generic drugs and follow-on biologic %K Physicians %K Finance %K Health economics %K Drug research and development %K Drug therapy %K Drug information %K Legislation %K Pharmacists %U https://journals.plos.org/plosmedicine/article?id=10.1371/journal.pmed.1001802