%0 Journal Article
%T Factors influencing the high school graduates¡¯ decision to study abroad: Toward a theoretical model
%A Kri£¿man Pavlovi£¿
%A Danijela
%A Marjanovi£¿
%A Boris
%J -
%D 2018
%R 10.30924/mjcmi/2018.23.1.221
%X Sa£¿etak Institutions of higher education address the challenges of globalization by increasing their internationalization. This paper addresses the issue of consumers¡¯ decision-making in higher education, based on a literature review. The aim of this paper is to formulate a theoretical model, identifying and systematizing the high school graduates¡¯ decision to study abroad. The proposed model consists of 114 factors, divided into six groups. The model allows the assessment of each factor and its influence on the student¡¯s decision, as well as the assessment of the factors¡¯ interactions. The model can be used by the stakeholders of the higher education system, as to define the policies and strategies of individual institutions
%K higher education
%K consumer¡¯s decision-making process
%K influencing factors
%K studying abroad
%K globalization
%U https://hrcak.srce.hr/index.php?show=clanak&id_clanak_jezik=298305