%0 Journal Article
%T “互联网+”生鲜电商跨界合作商业模式创新——基于易果生鲜和海尔合作的案例研究<br>“Internet plus” fresh e-commerce cross-border cooperation business model innovation: A case study based on the cooperation between Yiguo and Haier
%A 张旭梅
%A 邓振华
%A 陈旭
%A 吴胜男
%J 重庆大学学报社会科学版
%D 2019
%R 10.11835/j.issn.1008-5831.jg.2018.12.002
%K 生鲜农产品 电子商务 "互联网+" 跨界合作 商业模式创新<br>fresh agricultural product e-commerce "Internet plus" cross-border cooperation business model innovation
%U http://qks.cqu.edu.cn/cqdxskcn/ch/reader/view_abstract.aspx?file_no=20190605&flag=1