%0 Journal Article
%T Not Just Funny After All: Sarcasm as a Catalyst for Public Engagement With Climate Change
%A Amy B. Becker
%A Ashley A. Anderson
%J Science Communication
%@ 1552-8545
%D 2018
%R 10.1177/1075547018786560
%X Sarcastic content is prevalent in online social media, although little research has explored its effects. In this study, we examine how exposure to one-sided versus two-sided sarcastic perspectives on climate change shapes beliefs about climate change. We find that exposure to one-sided messages that use irony to deride those who believe that climate change is a hoax (presented in The Onion) raises belief certainty in and perceived risk of climate change for those who do not already believe climate change is an important issue (N = 141). The two-sided message (presented by The Weather Channel) does not show any effects
%K sarcasm
%K satire
%K climate change
%K social media
%K The Onion
%K The Weather Channel
%U https://journals.sagepub.com/doi/full/10.1177/1075547018786560