%0 Journal Article %T Introduction to the Special Section on Global Perspectives in Public Policy and Marketing %A Kyung-Hoon Kim %A Steven W. Kopp %J Journal of Public Policy & Marketing %@ 1547-7207 %D 2018 %R 10.1509/jppm.37.501 %U https://journals.sagepub.com/doi/full/10.1509/jppm.37.501