%0 Journal Article
%T The Effects of Right
%A Anne Schulz
%A Christian Schemer
%A Dominique S. Wirz
%A Frank Esser
%A Martin Wettstein
%A Nicole Ernst
%A Philipp M¨¹ller
%A Werner Wirth
%J The International Journal of Press/Politics
%@ 1940-1620
%D 2018
%R 10.1177/1940161218788956
%X The persuasiveness of right-wing populist communication has become a widely discussed topic; it is often assumed that such messages might foster anti-immigrant attitudes among citizens. The present study explores the effects of the different components of right-wing populist communication¡ªanti-immigrant messages, populist content, and populist style¡ªon attitudes toward immigrants. By combining a media content analysis (N = 605 articles) with a panel survey (N = 1,968) in metropolitan areas of four Western European countries (France, Germany, Switzerland, and the United Kingdom), this study analyzes how citizens¡¯ attitudes toward immigrants are influenced by the right-wing populist communication with which they are confronted in their individual media diet. The results show that anti-immigrant statements in the media lead to more negative cognitions toward immigrants, while populist content leads to more negative emotions. The study, thus, demonstrates that not only anti-immigrant rhetoric but also populism as a thin-centered ideology influence citizens¡¯ attitudes toward immigrants on top of pre-existing attitudes
%K populism
%K media effects
%K linkage analysis
%K panel survey
%K emotions
%K cognitions
%U https://journals.sagepub.com/doi/full/10.1177/1940161218788956