%0 Journal Article %T A crisis by any other name? Examining the effects of journalistic ¡°crisis labeling¡± on corporate perceptions %A Alyssa Appelman %A Michelle Asmara %J Newspaper Research Journal %@ 2376-4791 %D 2018 %R 10.1177/0739532918761060 %X In a between-subjects experiment (N = 88), participants who read about the ¡°FreshVeg, Inc. tomato crisis¡± were more likely to say they lost confidence in the product than were participants who read about the ¡°tomato crisis.¡± Interestingly, similar results were not seen regarding confidence in the company or other corporate perceptions. Overall, this study suggests limited effects of journalistic micro-frames during a public relations crisis. Theoretical and practical implications are discussed %K crisis labeling %K quantitative %K experiment %K t tests %K print and online newspapers %K the United States %K framing theory %K newspaper and online news division %K crisis communication %K journalistic norms %K message factors %U https://journals.sagepub.com/doi/full/10.1177/0739532918761060