%0 Journal Article
%T Advertising in Communications: Home Is Where the Scholars Live
%A Herbert Jack Rotfeld
%J Journal of Advertising Education
%@ 2516-1873
%D 2019
%R 10.1177/1098048219842382
%X The question asked: ¡°Where should advertising be taught? In colleges of communications or colleges of business?¡± The answer becomes obvious when you realize the question is greater than the teaching of a course. To be on a college campus requires that it be assessed by more than the schedules for a course with the advertising title
%K Advertising education
%K advertising programs
%K marketing
%K marketing education
%K advertising scholarship
%U https://journals.sagepub.com/doi/full/10.1177/1098048219842382