%0 Journal Article %T Data Collection in Cross %A Alexandra Brewis %A Amber Wutich %J Field Methods %@ 1552-3969 %D 2019 %R 10.1177/1525822X19837397 %X Collecting data for cross-cultural research is time consuming and expensive. We report on techniques for efficient and effective cross-cultural data collection, drawn from 18 cross-cultural studies we conducted in 22 countries. We discuss research design, site selection and collaboration building, ethical review, cross-site protocol design, data collection pitfalls, and data quality checks %U https://journals.sagepub.com/doi/full/10.1177/1525822X19837397