%0 Journal Article %T Analyzing public opinions on death penalty abolishment %A Adiyana Sharag-Eldin %A Brian Spitzberg %A Ling Wu %A Xinyue Ye %J Chinese Sociological Dialogue %@ 2397-2017 %D 2018 %R 10.1177/2397200918761665 %X A meme consists of any words or images in a text that can be replicated across communicators in the exchange of information. This study tests the Multilevel Model of Meme Diffusion (M3D) in a case study in the digital electronic technology that captures the controversial opinions regarding death penalty abolishment in Nebraska. The objective is to demonstrate that an internet-based study using social media data can be used to analyze and predict social processes engaging with phenomena in real space. The authors utilize the meme death_penalty in Twitter texts to predict public perception of death penalty abolishment in Nebraska. The M3D theory integrates the fields of geography and computer-mediated communication technology to explain and predict public opinion on the death penalty %K controversial opinions %K death penalty %K meme diffusion %K social media %U https://journals.sagepub.com/doi/full/10.1177/2397200918761665