%0 Journal Article %T Reinventing Nollywood: The impact of online funding and distribution on Nigerian cinema %A Ugo Ben Ebelebe %J Convergence %@ 1748-7382 %D 2019 %R 10.1177/1354856517735792 %X The Nigerian film industry, often referred to as Nollywood, is currently experiencing significant transformations in its mode of production and distribution. These far-reaching transformations are driven by tech-savvy Nigerian film-makers who are willing to consider innovative models in the film-making practice ¨C from crowdfunding to content distribution via online platforms ¨C in their effort to become relevant in the changing digital global marketplace. Drawing on pertinent case studies and in-depth interviews with stakeholders in the Nigerian film industry, this article suggests that advances in digital technologies, such as the Internet and digital media, are creating new ways for new-generation film-makers in Nigeria to fund and circulate their creative work to a vast global audience %K Crowdfunding %K crowdsourcing %K digital cinema %K digital distribution %K digital film-making %K digital media %K new media %K Nigerian cinema %K Nollywood %K online distribution %U https://journals.sagepub.com/doi/full/10.1177/1354856517735792