%0 Journal Article
%T The Impact of Social Media on Non
%A Michele Meyer
%J Social Media + Society
%@ 2056-3051
%D 2019
%R 10.1177/2056305119826120
%X This article examines how social media consumption habits predict non-monosexuals¡¯ (people who are neither gay nor straight) communication with dominant groups. Using a survey (N£¿=£¿716), the study applies co-cultural theory to evaluate how they respond to discrimination. The findings of this study indicate that non-monosexuals are heavy users of social media and that it plays a significant role in their perceptions of their environment. Several lifestyle variables, including their field of experience, ability, and perceptions of costs and rewards, can predict the outcomes that non-monosexuals seek when responding to discrimination. Furthermore, social media moderate those relationships. Overall, the sample preferred an outcome of accommodation, indicating that they hope for equality and acceptance
%K social media
%K co-cultural theory
%K non-monosexual
%K bisexual
%K asexual
%K discrimination
%U https://journals.sagepub.com/doi/full/10.1177/2056305119826120