%0 Journal Article
%T Empirical Analysis of Mcdonald's Fast-Food in Malaysia Based on Hal¨Ħl Food Regulations in S¨ħrah Al-M¨Ħ£żidah | Abdelali | Asian Social Science | CCSE
%A Besar bin Ngah
%A Bey Zekkoub Abdelali
%J Home | Asian Social Science | CCSE
%D 2019
%R 10.5539/ass.v15n7p134
%X This study tends to monitor the phases of fast food chains industry at MacDonaldĦŻs in Kuala Lumpur at Malaysia and check its compliance with Sharia restrictions based on £żal¨Ħl food regulations in S¨ħrah al-M¨Ħ£żidah. Besides, this study eyes to make sure that the food is edible and safe from any kind of ingredient or component that might harm the consumerĦŻs health or have any negative impact on his religion. The deductive method has been used to conclude the most important sharia restrictions related to the acquisition of £żal¨Ħl food. In addition, a qualitative research method with a case study was used to monitor the operations of the fast food industry in McDonald's in Malaysia. Furthermore, a set of questions has been used for an interview with two senior staff members of McDonald's in order to gain a deep understanding of industry processes £żal¨Ħl food. These questions were developed based on £żal¨Ħl food regulations in S¨ħrah al-M¨Ħ£żidah. In this study, eight emergent themes have been discovered while doing analysis which are: Food Hygiene and Safety, Ingredient, Equipment and Environment, Packaging, Processing, Storage and Transportation, Staff and Sharia Advisor. The result of this study proved that Mcdonald's Fast-Food in Kuala Lumpur comply with the hal¨Ħl food regulations stated in S¨ħrah al-M¨Ħ£żidah. This study might benefit the international and domestic food companies with a greater concern on Sharia requirements on food handling from production to marketing and from preparation to serving
%U http://www.ccsenet.org/journal/index.php/ass/article/view/0/39950