%0 Journal Article %T Intentional content and the professional educator %A Megan Lawton %J Higher Education Pedagogies %D 2019 %R https://doi.org/10.1080/23752696.2019.1633944 %X ABSTRACT A definition of flipped learning by the Flipped Learning Network identifies ¡®The Four Pillars of F-L-I-P£¿¡¯; Flexible learning environment, a change in Learning cultures, Intentional content, and the Professional educator. This case study concentrates on the ¡®I¡¯ and ¡®P¡¯, intentional content and the professional educator. Appreciative Inquiry is used to explore, from both a student and staff perspective, the following questions: when does learning and teaching start? what is our role in developing the online environment? what is the impact on our own academic practice in both the online and face-to-face learning environments? what is recognised and respected as ¡®teaching¡¯ and what is recognised as ¡®learning¡¯? and by whom? This case study will offer some recommendations relating to intentional content and the role of a professional educator that could be interpreted into most flexible learning approaches concluding with a model for a different mind-set for developing the online environment %U https://www.tandfonline.com/doi/full/10.1080/23752696.2019.1633944