%0 Journal Article %T Application of Associative Teaching Strategy in College English Vocabulary Teaching %A Bo Liu %J Open Journal of Modern Linguistics %P 225-229 %@ 2164-2834 %D 2016 %I Scientific Research Publishing %R 10.4236/ojml.2016.63024 %X Vocabulary teaching is very important in college English teaching. Although traditional vocabulary teaching costs a lot of time and effort, the actual teaching effect is not so good. The so-called associative teaching is to deepen grammar and cultural connotation from the perspective of form, sound and meaning in its essence. This article has analyzed the problems exist in college English vocabulary teaching and proposed the application countermeasures of associative teaching strategy in college English vocabulary teaching starting from the mode and importance of associative teaching strategy, which has laid foundation for improving the efficiency of college English vocabulary teaching. %K Associative Teaching Strategy %K College English %K Vocabulary Teaching %K Application Countermeasures %U http://www.scirp.org/journal/PaperInformation.aspx?PaperID=67336