%0 Journal Article
%T STRATEGIJA RAZVOJA BIZNISA I KONKURENTNOST: STUDIJA SLU£¿AJA REPUBLIKE SRBIJE - STRATEGIC BUSINESS DEVELOPMENT AND COMPETITIVENESS: THE CASE STUDY OF REPUBLIC OF SERBIA
%A Dubravka £¿kunca
%J FBIM Transactions
%P 116-124
%@ 2334-704X
%D 2015
%R 10.12709/fbim.03.03.02.14
%X Competitiveness of nations is the area of economic theory which analysis the ability of national economy to create and sustain environment which add value to companies and prosperity to people. Organization for economic cooperation and development defines competitiveness as a measure of a country's ability in selling its products in international markets while at the same time raising real income of its citizens. There is a strong link between the competitiveness of nations and the new, global world order. Globalization has eliminated the boundaries between states and created a vast area. However, governments have realized that in this space they will be visible only if they compete for high rank on the lists of competitiveness. This paper explores the correlation between international competitiveness and national conditions that determine how companies are created, organized and managed, as well as the nature and extent of domestic rivalry. Companies will be more competitive in those areas where the state allows them the fastest accumulation of capital. It is necessary that state gives quality and timely information to domestic companies. Countries would be more competitive as their environment is more dynamic, because it will stimulate firms to constantly improve. But it is a two-edged sword. Because, as the environment is more dynamic, there is a greater probability that more businesses will fail. However, companies that survive in such a competitive and turbulent conditions will hit success at the international level. Research findings suggest that industry clusters lead to productivity increase, higher innovation rates and faster new business development and that standard of living of a country¡¯s population can be improved by raising productivity which represents the main factor for international competitiveness. Also, we can conclude  that corruption, as well as inefficient government bureaucracy needs to be minimized because they are main reasons why Serbia is ranked 101st in Global Competitiveness Yearbook 2013-2014 issued by World Economic Forum.
%K competitiveness of nations
%K clusters
%K productivity
%K corruption
%K Republic of Serbia
%U http://fbim.meste.org/FBIM_2_2015/6_14.pdf