%0 Journal Article
%T Polynomial Distribution of Market Share
%A Fernando Buend¨Şa
%J Business Management Dynamics
%D 2012
%I Society for Business and Management Dynamics
%X Zipf distribution is known to describe various natural and social phenomena, including size of starts, city populations, words frequency in literature, immune systems, and size of firms. In this paper we show that market shares in the world cola-drink market follows a special kind of skewed distribution, which we call polynomial distribution
%K Polynomial Distribution of Market Share
%K Zipf distribution
%K market share
%U http://bmdynamics.com/issue_pdf/bmd110263%2022-2-3-25.pdf