%0 Journal Article
%T Quality strategies implemented within the tourism agency Perfect Tour
%A Madar
%A A.
%A Neac£¿u
%A A.
%A B£¿ltescu
%A C.
%A Bo£¿cor
%A D.
%J Bulletin of the Transilvania University of Brasov. Series V : Economic Sciences
%D 2012
%I Transilvania University Press
%X The paper presents the quality strategies adopted by the tourism agency Perfect Tour. The most important advantages of the Romanian agency in comparison with its competitors are: the focus on high quality services, cooperation with other international agencies, entering new fields like medical tourism and sole representative of Disneyland Paris. The strategies adopted explain the good financial results even in the period of crisis.
%K Quality
%K Strategy
%K Tourism
%K Differentiation
%U http://webbut.unitbv.ro/Bulletin/Series%20V/BULETIN%20V/21%20madar%20neacsu%20blatescu%20boscor%20bratucu.pdf