%0 Journal Article %T Heuristic approach to the critical dynamics of the Ising model %A Silva P.R. %A Kokshenev V. B. %J Brazilian Journal of Physics %D 2000 %I Scientific Electronic Library Online %X We discuss order-disorder phase transitions of classical and quantum Ising models on the basis of the Ginzburg-Landau-Wilson free-energy action and a modification of a scaling method proposed by Thompson. The two-time critical relaxation scenario, driven by thermal and quantum fluctuations, respectively, is given in terms of the slow-down critical exponent of the order-parameter excitations. %U http://www.scielo.br/scielo.php?script=sci_arttext&pid=S0103-97332000000400028